Book in Focus: Who's Your City?: How the Creative Economy Is Making Where to Live the Most Important Decision of Your Life Author: Richard Florida If you wish to be successful one of the questions you should ask yourself is where you should live. The place where you live is usually not a factor considered by most people when thinking about their strategy for success. Sure, you must think about your business location and putting a lot of consideration before deciding where to actually open shop (This is true for online business ...