Year in and year out, book critics and enthusiasts come out with their own Best Lists. Business books are no exception to this practice so we see so many “Best Business Books” lists wherever we turn. Just exactly how do books manage to land in these enviable lists?
Obviously, books have to be good to be in but the word “good” covers a wide range of qualities that may be difficult to define. A business book can be very well-written but yet fail to deliver. A well-written book is a good thing but its failure to catch the attention of readers shows that something is lacking. In the business books arena, usefulness is highly preferred over cleverness.
Business books have a main purpose to serve which is to inspire and facilitate better business operation in relation to respective missions and goals. Proposed innovations, modifications, and actions have to be grounded on reality and not be based on a perfect scenario where everything will proceed as planned. We must remember that businesses face different challenges and circumstances even if operating within the same industry.
The best business books have managed to bring forward something that is useful not only for the present time but to the future as well. We see books being hailed everyday for the currency or advancement of ideas but the truly best business books are those that will continue to offer its relevance long after its initial salvo at popularity has long died down.
As long as there are people and companies that desire excellence in their performance, business books will come and stay. Success is an experience worth telling. The best business books contain the best of these experiences.
Originally posted on January 24, 2011 @ 11:16 pm